by Andrew Sansardo | Nov 20, 2025 | SEO
Photos that win the map pack Google favors fresh, real photos over stock. Think: storefront, team, work-in-progress, before/after. Weekly photo plan Mon: Storefront (clear signage) Wed: Team at work (faces optional) Fri: Before/After or result Tips that help Natural...
by Andrew Sansardo | Nov 13, 2025 | SEO
What zero-click really means Zero-click results happen when Google answers the question right on the page—no click needed. Your job: still be seen, still earn trust, and still guide action. Play the “answer + next step” game Give the quick answer customers expect,...
by Andrew Sansardo | Nov 6, 2025 | Web Design
Why transparency builds trust Shoppers want a ballpark. Show helpful ranges and what affects cost, without locking yourself in. What to include Ranges (“Most projects fall between…”) What’s included (deliverables, timelines) Add-ons and factors that change price What...
