by Andrew Sansardo | Nov 27, 2025 | Web Design
Meet customers where they are Many buyers prefer text. Make “Text Us” as obvious as “Call Now.” Simple funnel Page CTA: Text Us Auto-reply: “Thanks! A specialist will reply in ~10 minutes.” Short script: name, need, timing, budget Set expectations Post response hours...
by Andrew Sansardo | Nov 20, 2025 | SEO
Photos that win the map pack Google favors fresh, real photos over stock. Think: storefront, team, work-in-progress, before/after. Weekly photo plan Mon: Storefront (clear signage) Wed: Team at work (faces optional) Fri: Before/After or result Tips that help Natural...
by Andrew Sansardo | Nov 13, 2025 | SEO
What zero-click really means Zero-click results happen when Google answers the question right on the page—no click needed. Your job: still be seen, still earn trust, and still guide action. Play the “answer + next step” game Give the quick answer customers expect,...
by Andrew Sansardo | Nov 6, 2025 | Web Design
Why transparency builds trust Shoppers want a ballpark. Show helpful ranges and what affects cost, without locking yourself in. What to include Ranges (“Most projects fall between…”) What’s included (deliverables, timelines) Add-ons and factors that change price What...
by Andrew Sansardo | Oct 30, 2025 | SEO
Why keywords aren’t “just SEO words” Keywords are how customers describe what they need—and how search engines decide who shows up. If you build beautiful sites but never say “ Austin web design” (and related phrases) on your pages, Google can’t confidently match you...